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New Consumers: Generation Z Marketing

If you don’t already have a Generation Z marketing strategy, your business could get left behind. Who is Generation Z? This generation is made up of anyone born after 1995. Generation Z makes up almost 26 percent of the population at the moment. However, they will account for 40 percent of the population by the year 2020. In other words, there are a lot of …Continue Reading »

2017 Favorites: Social Media Marketing Campaigns

We’ve said goodbye to 2017 and hello to new social media trends for 2018, but we like looking back at previous social media campaigns. This helps us plan for future campaigns. Here at Social Media LV, we love clever marketing campaigns. The power of social media marketing is undeniable. The power to engage, inspire, and boost brand exposure makes a compelling social media campaign. This …Continue Reading »

How to Increase Your Social Media Engagement

When it comes to small business marketing, quality social media engagement can give your small business a competitive edge over big name brands. In fact, 74 percent of customers rely on word of mouth as the top influencer for purchasing decisions. Proper social media management is crucial for brand exposure and gaining a larger customer base. If you don’t already utilize social media marketing, now …Continue Reading »

How to Establish a Positive Working Environment

We all may go to work, but that doesn’t mean that we all love to. We spend just as much time at work as we do in our personal lives nowadays, which is why we must come to some sort of balance between the two. Not one single person can honestly say that their work life doesn’t have an impact on their personal life. Having …Continue Reading »

Creativity is Connecting Things: Ideas, Experiences, People.

Creativity is an evolution that has been around for as long as humans have roamed the Earth. Over the past few decades especially, creativity has exploded as new and improved means of expressing creativity have surfaced. A common misconception is that creativity is something we are born with rather than something that develops over time. In fact, creativity can be learned and it is our …Continue Reading »

Organization for Any Business. Don’t Agonize.. Organize!

Some people are born with the inherent ability of being incredibly organized, while others are not. Don’t feel bad, the organizationally inclined individuals are there to teach those less inclined how to become just as efficient and systematic! Organization is not a one and done event, it is learned and it is practiced each and every day for the rest of our lives. Without organization …Continue Reading »

Introduction to Social Media for the Small Business Owner

As a small business owner you know there’s a lot of work that goes into marketing and advertising your business in what seems like little time to do so. What if we could break down social media into 5 easy steps specifically catered to people either looking to start a small business or people who already own one?

 

Breaking into social media marketing for the startup …Continue Reading »

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