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Posts Tagged: social media marketing

New Social Media Trends for February

Social media platforms have transformed into robust communication channels that are effective in reaching wider audiences. It’s little wonder then that an increasing number of brands are now relying on this medium to engage with their targeted audiences. However, consumer attention isn’t focused on a specific social platform. 

Different people use different social media at specific points of time. In addition, there are a number of …Continue Reading »

Creating an SEO Impact in 2019

Online marketers have begun planning their
marketing strategies for 2019 and SEO is a big part of it. But any seasoned
digital marketer will tell you that getting to the top 10 on the Search Engine
Results Pages is no mean feat.

While you want to increase visibility and attract more traffic, you need to make sure that the website visits are of high quality. In addition to …Continue Reading »

Why Facebook Advertising Should Be Part of Your Strategy

When it comes to social media marketing platforms, no avenue can beat the reach and impact that Facebook advertising has. Facebook delivers measurable results at a very pocket-friendly price. This particular channel of digital advertising works wonders for businesses of all sizes and shapes.

You have complete control of your social media marketing budget. Aside from this, your business can be seen by literally thousands of …Continue Reading »

Social Media Predictions for 2019

With each year comes many changes and trends, especially for the world of social media and digital marketing! When it comes to social media, it’s important to keep track of yearly trends and observe unspoken rules.

For a long time, Google+ was headed down a path to shutting down. Very recently, it was officially announced that it will be slowly shutting down by the summer of …Continue Reading »

Holiday Marketing Campaign Strategies

The holiday season is upon us! As marketers, the holidays are a crucial time to strategize and plan for related events and campaigns. It is a time where consumers pay attention to advertising, deals, and marketing promotions. When it comes to holiday campaigns, the same, tired old tricks aren’t going to catch anybody’s attention. In the United States, the holiday marketing season begins around November …Continue Reading »

The Purpose of Hashtags and How to Use Them

While there are many opinions on whether hashtags are effective to use, they are undoubtedly still one of the most powerful social media tools to use across various platforms. If used strategically, hashtags can impact your business growth.

Sites such as Instagram, Facebook, and Twitter use this as a means of keeping similar content organized into one for easy searching. Hashtags hold thousands to millions of …Continue Reading »

Should I Hire A Social Media Marketing Agency?

Are you thinking about hiring a social media marketing agency to manage your business’ social media platforms? Whether it’s because of the increasing popularity of social media, the accessibility, or its outstanding reach in a short amount of time, we are all well aware of the significant impact that social media can create for a growing business. Within the last decade alone, we have recognized …Continue Reading »

How to Rank Higher in Google SEO

If you don’t already use SEO to increase your business’s reach, then you are missing the mark in terms of ranking higher in online searches. SEO is one of the most effective ways for your business to flourish online. As we finish 2018 and head into 2019, you start to reflect on how increasingly important SEO has become for a business. It’s become more evident …Continue Reading »

Small Business Marketing: Instagram Stories For Business

How to use Instagram Stories for Marketing Your Business

Instagram is a great place to boost your business’s social media presence and attract new customers. If your small business is already on Instagram, then you should be adding Instagram Stories to your social media marketing strategy!

What are Instagram Stories?

Instagram Stories are Instagram’s versions of Snapchat’s disappearing content. Users can take photos or videos then add text, …Continue Reading »

New Consumers: Generation Z Marketing

If you don’t already have a Generation Z marketing strategy, your business could get left behind. Who is Generation Z? This generation is made up of anyone born after 1995. Generation Z makes up almost 26 percent of the population at the moment. However, they will account for 40 percent of the population by the year 2020. In other words, there are a lot of …Continue Reading »

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