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Nowadays, social media has become an integral part of our lives, and businesses have not been left behind. Companies of all sizes have woken up to the fact that social media in Las Vegas can be a powerful marketing and communication tool – if used correctly. From creating brand awareness to boosting sales, small and large businesses alike have tapped into the immense potential of …Continue Reading »
Instagram has 1 billion monthly active users and 50% of them are scrolling through their feed every day. Having the opportunity to put your business or personal brand on the platform could be great for marketing. It helps you connect with your target audience and better your business. With the ever-changing algorithm, it can get difficult to grow or even maintain engagement. Luckily for you, …Continue Reading »
Instagram Stories have reached millions of active daily users, daily. It has become the norm to view Instagram Stories more than photos on your Instagram feed, especially considering its placement when you open the app. Instagram stories are conveniently located right at the top of the Instagram app.
Stories have the ability to capture real and spontaneous moments of your business. Many people find interest in …Continue Reading »
With each year comes many changes and trends, especially for the world of social media and digital marketing! When it comes to social media, it’s important to keep track of yearly trends and observe unspoken rules.
For a long time, Google+ was headed down a path to shutting down. Very recently, it was officially announced that it will be slowly shutting down by the summer of …Continue Reading »
While there are many opinions on whether hashtags are effective to use, they are undoubtedly still one of the most powerful social media tools to use across various platforms. If used strategically, hashtags can impact your business growth.
Sites such as Instagram, Facebook, and Twitter use this as a means of keeping similar content organized into one for easy searching. Hashtags hold thousands to millions of …Continue Reading »
How to use Instagram Stories for Marketing Your Business
Instagram is a great place to boost your business’s social media presence and attract new customers. If your small business is already on Instagram, then you should be adding Instagram Stories to your social media marketing strategy!
What are Instagram Stories?
Instagram Stories are Instagram’s versions of Snapchat’s disappearing content. Users can take photos or videos then add text, …Continue Reading »
If you don’t already have a Generation Z marketing strategy, your business could get left behind. Who is Generation Z? This generation is made up of anyone born after 1995. Generation Z makes up almost 26 percent of the population at the moment. However, they will account for 40 percent of the population by the year 2020. In other words, there are a lot of …Continue Reading »
Over the past couple of years you may have heard the controversial topic of whether or not print advertising is coming to an end. We have been hearing this for years yet print advertising is still thriving! You may feel as though the digital revolution has taken over the marketing world but the truth is that the best thing you can do for your business …Continue Reading »
Newsletters are a valuable tool used by many companies today to not only market and advertise to their readers but to also distribute information and advice. They have the ability to increase customers and increase sales with just the click of a button. Interacting with readers on a regular basis allows your business to build the type of relationship with your clients that all business’ …Continue Reading »
You may be accustomed to content marketing, social media, and building SEO as three separate concepts aimed towards achieving overall success, but what if we told you that you can do all three at once? Due to changes at Google, the three work in unison in building relations and increasing traffic. SEO is no longer only about keyword research and linking, but it now also …Continue Reading »